Rise and Shine with a Turning Point Franchise

Breakfast, Brunch and Lunch - Elevated.

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$2,295,599 Average Gross Sales for the Top Quartile in 2023*

$1,811,411 Average Gross Sales for all company-owned units in 2023*

Bring Home the Bacon

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State of Interest(Required)
Minimum $500,000 per restaurant to be developed
Minimum $1,500,000 per restaurant to be developed

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An Elevated Take on Breakfast, Brunch and Lunch

An established leader in the fastest-growing segment of the restaurant industry. Turning Point has reimagined the daytime dining experience by offering creatively designed, seasonal options in a warm and inviting setting. With 25+ locations and over 25 years of experience perfecting our craft, we’ve proven that we’re built to last.

Unmatched Work-life Balance

Our doors open bright and early at 7:30am and close at 3:00pm. allowing our franchisees and their employees to achieve a work-life balance that is unmatched. It's time to love what you do and have more time for those you love.

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Estimated Initial Investment

$896,000 - $1,418,000

(includes initial franchise fee of $45,000)

Franchisee Criteria


in liquid assets per restaurant to be developed


net worth per restaurant to be developed

A Smart and Savory Investment

Our ideal candidates have experience owning and operating a restaurant or other full-service restaurant franchise brand.

Experience a Full Serving of Benefits

Creative and Fresh

Exceptional ingredients and carefully crafted menu items that are made-to-order keep the most discerning of guests coming back for more.

Decades-long Loyalty

Since 1998, our guests and employees have been avid supporters of our brand In it for the long haul. they share our vision and innate passion for savoring delicious meals and sharing meaningful moments.

A proven business model

The Turning Point takes great pride in our proven track record. Since inception, we’ve never had to close a location and we intend to keep it that way.

A feel good, eat good culture

Our brand is family-oriented and community-focused. Our food and environment are all about providing comfort. We serve the finest breakfast, brunch, lunch, and hospitality on a daily basis.

A Menu (and Daypart) That Never Goes Out of Style

Fads come and go, but the breakfast, brunch and lunch category is consistently stronger than ever. With fan favorites like the Wilbur Skillet, Avocado Smash Benny and OMG French Toast, we’ve mastered the delicate balance between classic and unique daytime dishes.

Franchisee-focused Training and Support

Turning Point has invested in support, technology and marketing to help franchisees operate their units efficiently and reach their full potential. From site selection to post-opening, our experienced team will be there every step of the way. More than a business, we are a family. We truly value our franchisees and team members, which is why we have such an impressive retention rate.

Owning a Turning Point Franchise is Just a Click Away

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